My Brand Story

“I Sell Each Home As If It Was My Own”

​I never planned on becoming a realtor.  It’s hard to imagine the internet did not exist when I entered the Real Estate Industry in 1991. I did start down a path in the CGA accounting program at Ryerson after graduating from high school.  It was definitely not for me. I have always found it boring doing the same thing over and over again.

I have always loved meeting new people. I will strike up a conversation anywhere. From a grocery store...to being on vacation. According to my parents...this has been from a very young age.

It was no surprise when I wound up in sales back in the mid-’80s. The surprise was that I was selling products I knew nothing about... industrial gloves and safety supplies. I learned everything I could about the products I was selling. I built a strong loyal customer base.

Excitement filled the air when buying my 1st home in 1990.  It was far from a good experience. 

I made a decision to become a Realtor based on my own experience.  From the very first property I sold in May 1991, I knew I found my calling. My focus was on first-time buyers in the beginning.  It’s very rewarding when my clients tell me how happy they are after the sale is complete. Communication, knowledge, and truly caring is key for me, in building strong business relationships. Many turning into friendships has been very rewarding for me. 

I still have clients in the same home I sold them over 25 years ago and now starting to think about their next move...down-sizing. Having down-sized myself not long ago... I have first hand knowledge on the best way to start the process.

I have found over the years a tendency to gravitate toward animal lovers and sports minded people. Being a dog owner most of my life I have many clients with pets. I have a love of horses, mainly thoroughbred and standardbred racehorses. I’ve had the pleasure of helping many families over the years in the horse racing industry as well. Being a huge sports fan... whether it be golf, baseball, football, or hockey I find many common interests with my clients.

I am here to help you with a plan that meets your needs.  My 5 step Proven Results Method will put your mind at ease. I'm sure that your next move will be smooth, pleasant, and stress-free.

 ~Cheryl Jackson